Angelspot Kidz Ecommerce Website Re-Design Case Study
ECOMMERCE WEBSITE REDESIGN
- client
- ANGELSPOT KIDZ N MUMZ ONLINE STORE
- launch
- 24 July, 2018 at 1:00 am
- services
- Ecommerce Website Re-Design
- Competitive Analysis
- Clean Website Codes
- Front End Website Development
- Bespoke UI Design
- Mobile Responsive Web Development
- Content Management System - CMS
- Blog Creation and Integration
- Product Gallery Integration on the website
- Graphic Design
- Online Payment Integration
- Functional Payment Gateways Integration and Setup
- Working Website Contact Form
- Digital Marketing
- Search Engine Optimization - SEO
- Search Engine Marketing - SEM
- Email Marketing
- Social Media Management
- Social Media Marketing
- eCommerce
- Online Store Development
- Digital Marketing Strategy
- 24/7 Technical Support
- website
- www.angelspotkidz.com
Ecommerce Website reDesign Project Details
Angels spot kidz and mumz prides itself in providing your kids (ages 0 – 14 years) with top of the class quality baby fashion from the most popular brands and designers from the United Kingdom (UK) to meet your children’s need at competitive prices with convenient shopping and quick delivery to your door step.
The store is located at a mall that generates less physical traffic and this negatively affected the business in terms of product sales and brand visibility. There was a need for a professional and engaging ecommerce website that would help the business generate more sales by attracting actual buying customers on the internet.
This is the primary aim of the business and the admins had to put this idea into a more actionable step by contacting Abule Graphics to ensure they fulfill their set goals.
To learn more, readup the article on How To Choose The Right Website Design Agency.
THE PROBLEM
Angelspot's Challenge
Before contacting Abule Graphics, Angelspot Kidz n Mumz had a functioning website (running for over 3years) which generated little or no traffic and had a very high bounce rate due to the following factors:
- The previous website did not present the business as the fastest growing online store in Abuja, Nigeria
- The previous website was difficult to manage
- The previous website was not responsive (did not adjust when viewed on mobile) and the letters were very small, this altered proper communication of information to website visitors
- The previous website loaded slowly on mobile and desktop devices
- The previous website had too many broken link
- Poor choice of colors and typography which made the website unappealing to visitors
- Very high Website Bounce Rate
- User engagement and experience on the website was generally poor
- Graphic Designs were not professional and looked bad
- Call To Actions (CTAs) were not strategically placed on the previous website pages
- Too many broken links (links that lead nowhere) on the website pages
- Poor structure in terms of Silo and lacked proper website content segmentation
HOW WE SOLVED IT
Are you ready to get a professional website that gets you NOTICED, CHOSEN and REMEMBERED ?
Abule Graphics' Solution
Abule Graphics unleashed their unique voice on the Internet and helped promote their brand and increase product sales in the following ways:
- Our representative discussed wth the company representative to get a clear view of all their achievable goals
- Our team designed a user-friendly and 100% responsive website and integrated social media platforms particularly Facebook and Instagram to further boost the firms brand awareness and generate more leads
- Our team Updated all product listings on the website
- Our team made sure the images and codes were compressed and cached for faster loading to improve user experience
- We enabled and setup User Registration, signup and account profile sections on the website
- We created and integrated a blog section on their website to enable distribution of insightful content through content marketing and social media shares
- We Integrated and Setup a WooCommerce Plugin to enable active sales on the website
- We Integrated and Setup preferred Payment Gateways on the website
After All these have been done, we boosted their online visibility further in the following ways :
- We did a comprehensive analysis of their top competitors
- Our team came up with a winning strategy
- We uptimized their websites for both Search Engines and Website Visitors with relevant keywords and engaging contents
read tips on how to find and choose the right website design agency
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Testimonials
We needed to make it easier for online customers to easily order for Design and Print from the comfort of their homes, so we contacted the Abule Graphics team.
(C.E.O, Sky Digital Prints)
Though i wasn't sure how to go about it but they took time to research and clearly explain an effective strategy. SKYDIGITALPRINTS.COM was designed within a few day and i love it.
I was really convinced at the previous works they've done so i contacted them. They designed LITTYSCENES.COM and it completely blew my mind because it perfectly fits my goals.
(C.E.O, Littyscenes and En.Gozi Store)
I will gladly recommend you guy anyday, anytime. Please keep up the good work.
Abule Graphics helped us design obinnamaduabuchi.com which is now the biggest and trusted online training platform in Nigeria and we have been making BIG SALES!
(C.E.O, Obinna Maduabuchi & Co.)
From the Design of our website to promotions. Support is also wonderful. I am happy doing business with you guys.
Creativity & Innovation.....
(President, African Heritage Foundation Nigeria)
These and more have made Abule Graphics a successful Web Design & Digital Marketing Agency.
I, Nathaniel Odudele (Esq.), am satisfied doing business with you. Highly Recommended!
I'm super-impressed with Abule Graphics' designs and after-service in building our fashion website. They are simply the best at what they do and i will definitely recommend them anytime.
(C.E.O, Chikabonita Fashion)
Awesome Web Design and Digital Marketing service. Amazing team too.
(Graphic Designer, Mt. Pleasant Printing Press)
I have recommended Abule Graphics several times and the designers just keep delivering Amazing Websites.
I'ld call myself a proud partner.
(C.E.O, Hsanc Pixel)
Abule Graphics delivers Web Design and Digital Marketing Services like no other company in Lagos.
Over the years, we have helped and guided many businesses to achieve outstanding results
OUR HAPPY CLIENTS
At Abule Graphics, our websites leverages the best and most reliable international brand service providers for a wide range of critical tasks, including website and Graphic design drafting, image copyright acquisition, website and App code writing, server setup, software utilization, Advertising and Digital Marketing services, and Search Engine Ranking Optimization - SEO.
