In the constantly changing world of digital marketing, where Lead Generation, Brand Awareness, and Sales are the main goals, it is very important to grasp a central tenet: every digital marketing team is committed to delivering impactful results. In recent years, businesses realized the importance of a strong online presence and positive brand image. This led to a surge in active advertising on Internet platforms, showcasing a strategic shift towards maximizing digital channels. Successful digital marketing teams showcase a fascinating …
Category: Digital Marketing
What is SEO? SEO stands for Search Engine Optimization, it is the process of optimizing a website to improve its ranking in search engine results pages (SERPs) for specific keywords or phrases. The goal of SEO is to make a website more visible and easily discoverable by users searching for related products, services, or information. Types of SEO There are two main types of SEO: on-page SEO and off-page SEO. On-page SEO refers to the optimization of elements within a …
In Nigeria, Social media has become a very powerful tool for the spread of information on the Internet. Social media platforms are a great tool that every business owner (big or small) is expected to take advantage of if they want to attract the right customers and boost sales. Although there are thousands or probably millions of active users, popular social media platforms like Facebook, Twitter, YouTube, Google+, and LinkedIn offer the ideal tool for business owners to promote their …
Are you blogging frequently but aren’t getting the traffic you desire? This is surprisingly a pervasive problem amongst new and aspiring bloggers. And, the most prevalent reason for this is weak promotion or marketing. With the rapid growth of the blogging industry, simply writing and publishing a blog post isn’t enough to gain followers and get it seen by millions of people worldwide. No matter how good the content is, it needs to be promoted and distributed to the appropriate …
Digital marketing has persistently transformed how companies (whether big or small) attract paying customers and generate revenue. If you are thinking of hiring a Digital Marketing Agency to help you promote your brand image, boost your company on Google search rankings results, or manage your business accounts on social media platforms, I have put this article together to help you find reliable experts when you need them. To help you in your search for a reliable digital marketing partner, I …
In this post, I have listed everything you need to know about finding the best digital marketing agencies in Abuja. It will also help you get the best professionals, skilled, and dedicated to helping your business attract organic leads which initially could be puzzling, stressful, and completely overwhelming. Read till the end. Over the years, I have seen businesses crumble due to the inability to find a suitable Agency that’ll publicize them effectively on the internet. Though there are over …
Web Design has never been a never-changing course. It is dynamic in nature – Web Design is always evolving and will keep evolving over time. “Ever wonder why some Web Design trends seem to vanish after some time?” In my research last year, I noticed quite a number of changes in Web Design trends. Of course, website visitors are the most important aspect to consider in your user interface designs and they will be making use of your website for their needs. …
Long before 2013, the word “story” had the same outstanding denotation that it has had for several years. Now, stories have turn out to be the dominant form of life sharing especially on social media. Before Snapchat Stories came in October 2013, the only “stories” people told on social media were being done by long-winded Facebook and Twitter users. The internet was ideally unaware of the pattern-changing impact that this feature would have. There are some key social media platforms …
#1 SEO Tip: Use Popular Keywords Google and other Search Engines continuously observe for relevant content on your website. To get high rankings during SEO, I suggest you use the exact keywords you want to rank for. This is how i check for recurrent keywords when optimizing contents on the Abule Graphics Website: Search each page on your site (just hit Control+F) for the relevant keywords you are trying to rank for. It should appear in the title tag, in …
When Search Engines were created, an entirely new era began: an era of Search Engine Optimization – SEO. SEO is all about improving your website’s visibility on various search engines. Now, SEO is divided into two main parts: On-page and Off-page. In this post, i’ll expose you to a simple guide to understanding and improving your on-page SEO (Off-page SEO will be fully discussed in the next post). I suggest you take just a little time to edit titles and …